About Pricerr

We're building the
pricing analyst we wished we had.

A small team of ex-pricing leads, ML engineers, and ecommerce operators — fixing the most thankless job in retail.

The problem.

Pricing for an ecommerce catalog is brutal work. You stare at competitor sites all day, wrangle CSVs at midnight, and spend Tuesday meetings explaining why a margin moved 30 basis points.

Tools exist — Prisync, Spy2price, Competera. They're great at watching competitors. They're not great at thinking. The actual analysis still falls to a human, every day, forever.

That's the gap we're closing.

Our bet.

An AI agent is finally good enough to do the thinking. Not just "alert me when X drops," but: read the data, find the move, explain why, and execute it inside the rules you trust.

Pricerr is that agent. We don't replace your pricing strategy — we put a tireless analyst behind it, working your catalog 24/7, and surfacing only the decisions that need a human.

Principles.

01

Show the work.

Every recommendation is auditable. The agent's reasoning, queries, and data are always one click away.

02

Guardrails first.

Autonomy is opt-in, scoped, and reversible. The agent never moves a price you didn't authorize a rule to allow.

03

Boring by default.

No vibes. No hype. Just margin captured, hours saved, and pricing decisions you can defend in a meeting.

The team.

AK
Anaïs K.
CEO · ex-pricing lead at a 50k SKU retailer
Spent six years owning the spreadsheet that broke every Monday.
RM
Rohan M.
CTO · ex-ML platform, two-time founder
Builds the agent loop. Believes auditability beats autonomy.
JD
Jules D.
Head of Product · ex-Shopify ecosystem
Designs the parts of the agent that look like a normal app.
SO
Sade O.
Engineering · web crawling & data infra
Makes the scrapers that don't get blocked at 3 AM.

Where we're at.

2025 · Q3
Founding. Started in a co-working space in Lisbon. Wrote the first repricer in a weekend.
2025 · Q4
Seed round. Raised $4.2M led by [redacted] — focused on agentic SaaS for ecommerce.
2026 · Q1
Private beta. 25 design partners across DTC, outdoor, electronics, and home.
2026 · Q2
You are here. Polishing the Shopify and WooCommerce integrations. Onboarding the next 100 stores from the waitlist.

Want to come along?

Whether you want a workspace, a job, or just a chat with the team — we're easy to find.

Talk to us